Automated Data Driven Design
Clarity for Architecture practices navigating technology change.
Independent insight, structured advisory, and practical frameworks across BIM 2.0, Generative Design, AI, and digital transformation.
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What ADDD Is
ADDD is an independent platform helping architecture practices make better technology decisions.
We combine research, structured advisory, and deep industry insight to reduce risk, clarify workflows, and guide deliberate digital evolution, from BIM 2.0 to AI adoption.
ADDD is led by Allister Lewis - Architect, BIM Manager, and Digital Design Lead, he now acts as a technology translator for the AEC industry - bridging the gap between design, data, and strategic implementation.
How to Engage
Read
Subscribe to ADDDitive - a weekly newsletter exploring digital leadership, BIM 2.0, AI, and emerging practice models.
Explore
Access free resources, curated tools, and structured reports on generative design and digital workflows.
Sense-Check
Book a 1:1 strategy session to discuss a software decision, workflow challenge, or digital direction.
Transform
Engage in structured workshops or a full Technology Blueprint to align your practice for long-term change.
What we Focus on
Digital Design Leadership
Supporting the evolution of roles such as BIM Managers and Digital Design Leads - helping practices clarify responsibility, capability, and strategic impact as technology becomes business-critical.
Workflow & Interoperability
Assessing existing workflows, software dependencies, and data flows to identify friction, duplication, and risk, and defining practical improvements through rationalisation, sequencing, and targeted adoption.
Generative Design, BIM 2.0 & AI
Providing structured insight into early-stage design tools, automation, and AI adoption - ensuring new capability integrates with existing workflows rather than disrupting them.
Data Governance & Risk
Clarifying ownership, access control, knowledge management, and data structure to reduce operational risk and create a stable foundation for digital change.
ConTech Landscape Insight
Drawing on a curated database of 1,700+ AEC software tools to provide independent market perspective, benchmarking, and realistic evaluation of what solutions are worth exploring.
Current Initiatives
ADDDitive Newsletter
Weekly independent insight for architecture leaders.
ADDDvisory (Coming Soon)
Ongoing structured advisory for practices navigating change.
Digital Design Leads Series
Industry conversations exploring the evolving role of digital leadership in practice.
